5 Must-Have Resources for the Modern Small Business Owner
If you’re a small business owner, you’ve got a packed schedule: managing operations, overseeing accounting, researching new products and herding cats all come to mind. When you’re focused on the client, it can be hard to devote time to your own professional development. So we did the dirty work for you, cutting through the noise to find 5 great digital resources for small business owners. Carve out just one hour of your time each week to check out these materials, and they’ll pay you back tenfold.
On the surface, Gary Vaynerchuk might look like your run-of-the-mill salesman. He’s loud, he’s opinionated, and he’s got plenty of flashy marketing materials grabbing for your attention. But the thing about Gary is, he knows his stuff. He’s an expert marketer with a $50 million wine business and a 400-employee agency to prove it. Visit his site once a week and you’re guaranteed to learn a marketing trick or two.
Kim Garst is the CEO of Boom Social, and every week she shares an informative blog post geared toward entrepreneurs like you and me. Sometimes she discusses marketing tactics, like how to use video on Facebook, while other times she talks topics of interest to small businesses, like why failing is key to success. They’re short, helpful reads to squeeze in while you’re sitting in a waiting room or grabbing a quick coffee.
The technology and startup conglomerate is a great news source to add to your daily reader. A quick skim of the front page headlines will tell you everything from the latest changes to Google’s algorithm to what mega-retailers like Target and Walmart are up to this week. It’s a nice way to stay on top of “must know” technology headlines, even if you’re not a tech buff yourself.
This is a site about the media, by the media, usually with a healthy dose of sarcasm. Skim this site to stay up to date with what topics are trending, how the media covered it and where they screwed it up. Bonus points for the hilarious newspaper excerpts, like this obituary for a man who died while fighting Batman.
We love Slate because it always has an interesting new angle on the top story of the day. Its business section is no different, exploring government regulations, healthcare, higher education and global politics they pertains to business.
What are your favorite online resources for small business intel?